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SeeVibes CEO Laurent Maisonnave Measures the Social Media Footprint of TV Shows

Traditional TV ratings are mostly indicative of a show’s potential as an advertisement space.  The more people that watch a show, the more eyeballs view the commercials attached to that show.  However, in the age of digital media, significant money can now come from direct digital sales to an online audience.  Ratings are not always helpful at measuring the overall potential of a show to make money through DVD, Blu-Ray and digital sales. A show with a smaller but very active and engaged audience can outsell a show with a very large audience who only watches casually.  Now, with social media becoming a major part of viewers’ everyday lives, networks and producers finally have a chance to gain insight into audience engagement.  Invested viewers constantly tweet and update their Facebook profiles with comments about their favorite shows as they air and directly afterwards.  Cool person in technology Laurent Maisonnave has created a system called SeeVibes to report the level of social media engagement for television shows.  With Maisonnave’s system, network and cable stations can get insight into how many people emotionally invest in their content and how they can encourage further investment.  Read more »


Dedicated Television Fans Can Keep Track of All Their Shows with the TeeVee App

Television shows have always been a major piece of American pop culture and in recent years, there has even been increased media attention for popular shows on network and cable television.  Shows such as Game of Thrones, The Big Bang Theory and Mad Men have all garnered tremendous fan bases and mainstream media attention. Many online communities centered on different television shows sprout up consistently as well.  Die-hard television viewers who watch and follow several shows religiously now have a cool product that helps them stay up to date with each show they watch.  TeeVee is an iPhone app that contains a large database of many active and inactive television shows that still air regularly either in their main runs or through syndication.  The app gives users data about the next time a show is going to air, episode details and even connects people to preview trailers for new seasons and episodes of popular shows.  TeeVee is currently available as an app both for iPhone and iPad users. Apple support is available for those who experience issues trying to download TeeVee from the App Store. Read more »


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Patented - Patent Numbers: 6,898,435, 8,832,424 and 9,477,488
Additional Patents Pending