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Market More Effectively with Popdeem

photo market-more-effectively-with-popdeem.pngCustomer loyalty and rewards programs area driving force in helping businesses gain new customers and make a larger number of them repeat customers.  It is a growing trend among retailers that has seen huge growth with help from apps and services tailored specifically to help them provide incentives to continue shopping.  It is even more effective when paired with social media, as almost everyone is on at least one, if not several, social networks.  Popdeem is a startup that combines loyalty rewards with social media to make incentivizing business even more effective.  It works, in its developers’ words, to “amplify brand moments,” helping retailers drive engagement by rewarding their customers for sharing specific actions on social networks.

Popdeem’s design allows it to be included as part of a merchant’s mobile app, and one of its mobile tech support features is simple integration.  It is a part of your business app’s social aspect, and has full automation so that it reacts with a check-in, share, like, or any other social media action you choose to reward.  People on social media love to share where they are and what they are doing at any given time.  By rewarding actions promoting your business, you can essentially make a potentially huge group of people an army of advertisers for much less than such a level of advertising might otherwise cost.

Word-of-mouth advertising among friends, family, co-workers, and others can be the most defective kind of advertising.  Popdeem takes advantage of this to provide a marketing boost few other methods can rival.  You can choose to offer customers instant rewards or sweepstakes entries for social actions.  With built-in analytics, you can also increase engagement by tailoring reward rewards based on demographics, social influence or interests.  Popdeem is as safe as the app it is a part of and brings no additional Internet security concerns of its own.

Social actions shared on social networks can influence online engagement between businesses and social media users much more effectively than traditional advertising.  People remember and trust what someone close to them says, and that is the kind of advertising Popdeem provides.  It also makes it easy to manage and optimize rewards for a particular demographic, measuring the performance of rewards offered through number of redemptions, social reach, and referrals.  This way, you can use the app’s social targeting system to personalize your loyalty program most effectively.  When you want to get the most out of your marketing while controlling what it costs, Popdeem is an obvious choice for any business.

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