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CloudTags are the Next Stage of Retail

photo CT_zpscosldh3w.jpg Much of the technological innovation that makes life easier does so through its application to retail and improving the connection between buyers and sellers. Utilized in a number of different ways, technology has completely changed the way people do business. CloudTags is a new startup that looks to take advantage of tech in retail and improve upon it in a unique way.
It does this by linking retailers and customers in both online and offline shopping to create a so-called “connected store” using a combination of smart tags, sensors and devices.  This helps retailers to create more effective solutions for customer issues and increase customers’ overall satisfaction with the shopping experience.  It is a step forward in mobile technology that makes shopping, whether at home or in-store, faster and easier than ever before.

CloudTags allows stores to use tablets that they can offer customers to use while shopping, allowing them to scan products of interest during their shopping journeys.  As such, it is a strictly mobile experience, featuring tech support for any iOS or Android device.  One thing it does is start a conversation between in-store customers and associates and leads to remarketing while helping the retailer learn more about each individual shopper’s experience.  It also allows the conversation to be sales-focused, and the tablet is a tool serving as a joint experience between the salesperson and the customer. Retailers can link every sale and customer experience to specific salespeople for purchase made in the store and keep track if the purchase is made online later.  This is especially helpful in certain retail environments in which associates work on commission and are very reluctant to lose their own potential sales to online shopping.

Tablets powered by CloudTags technology enable shoppers to peruse products from any partnered retailer without needing to sign up, download an app, or register for anything.  For small retailers, this may include only the few tablets they can afford for that specific purpose, so computer repair is an absolute must to allow customers to continue to utilize this feature when the tablet suffers damage.  Customers can tap products of interest in order to view information, styling options, and recommendations.  They receive a guided experience as they build their online collection, adding products to their collection on the tablet and then saving it by simply providing their email. They also have the opportunity to receive personalized content related to their store visit.  Whatever it is that catches customers’ attention, CloudTags is a sure way to get sales and keep them happy for the long term.

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